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R202438035

Senior Web Analytics Engineer

  • Hybrid work
  • Full time, Day
  • Travel: No

Job Category: Data Intelligence & Science

Job Level: Individual Contributor

Division: Cox Enterprises

Location:

  • 6205 Peachtree Dunwoody Rd, Atlanta, Georgia
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Description

The Atlanta Journal-Constitution’s mission is to be the most essential and engaging source of news and information for the people of Atlanta, of Georgia and the South. To achieve that mission, we will transform ourselves from a storied daily newspaper into a modern media company.  

The Analytics and Research department is seeking an experienced Senior Web Analytics Engineer to help focus our efforts on improving our web analytics tracking, structure, and implementation to create a better audience experience. The Engineer will work closely with our technical teams to implement new ways of delivering fast-paced news across many platforms. The Engineer will be responsible for ensuring the Analytics team can track user product interactions and work with the Research team to understand user preferences and feedback. Additionally, this role will be key to organizing, structuring, and implementing web analytics solutions. The ideal candidate will have a thorough understanding of web analytics tools, big data, data warehousing, and various tag managers. This role offers the opportunity to work in a dynamic and fast-paced environment, leveraging your expertise in engineering to drive meaningful insights and impact our business strategies.

Key Responsibilities:

  • Implement and manage web analytics tools and tag managers (Google Analytics, MixPanel, Adobe Analytics).

  • Work closely with product teams and developers to ensure accurate data tracking and analysis.

  • Utilize HTML, JavaScript, and CSS for analytics engineering and tracking implementations.

  • Translate business requirements into detailed data collection implementation guides and tracking plans.

  • QA and troubleshoot data collection of product features, tags, and events on site & app.

  • Develop processes and roadmaps for tracking new product features in collaboration with internal stakeholders.

  • Ensure external traffic campaigns, referral sources, and A/B tests can be tracked & reported on accurately.

  • Maintain clear and consistent communication with internal clients and teams. Collaborate effectively to meet analytics objectives.

Qualifications:

  • Bachelor’s degree in a related discipline and 4 years’ experience in a related field. The right candidate could also have a different combination, such as a master’s degree and 2 years’ experience; a Ph.D. and up to 1 year of experience; or 16 years’ experience in a related field

  • Minimum of 3 years of experience in web analytics engineering

  • Strong understanding of Google Analytics, Google Tag Manager, Google BigQuery, HTML, JavaScript, and CSS.

  • Ability to translate client measurement/design requirements into practical implementation strategies.

  • Experience with implementing web analytics tools.

  • Aptitude for identifying and solving data collection issues, ensuring data integrity.

  • Excellent communication abilities, capable of conveying complex analytics concepts to diverse teams.

  • Excellent organizational skills, with an emphasis on Master Data Management practices.

  • Proven experience working cross-functionally with product teams and developers.

  • Ability to keep abreast of the latest industry developments and apply innovative solutions.


About Cox

Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses – which includes Cox Automotive and Cox Communications – is forging a better future for us all. Ready to make your mark? Join us today! 

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Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

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