Cox Automotive is looking for an experienced marketing professional to support the Manheim Field Marketing team.
The Manager, Marketing builds strategy and develops plans utilizing a client-centric marketing approach. He/she manages and coordinates with their team on implementation of those plans and drives results in support of the revenue goals and objectives of assigned auction locations and their clients. This position manages a marketing team across two or more auction locations, exceeding 100,000 transactions annually, with at least two physical and/or remote team members. They manage and coordinate with the team in partnership with Field Marketing and auction leadership to ensure marketing strategy and efforts align with corporate, regional/local, and client goals. This role has financial and budget responsibilities related to national and local marketing efforts and client needs. The Manager, Marketing manages multiple key initiatives and drives collaboration between key stakeholders (auction leadership, field sales, and Inventory Solutions marketing) to deliver results for their assigned Manheim locations. Candidate must be able to operate in a fast paced and ever evolving environment.
This role reports to the Senior Manager, Field Marketing with a dotted line to auction leadership.
What You'll Do
Works in partnership with Sr Manager, Field Marketing, Inventory Solutions Marketing team, auction leadership, and field sales to develop local marketing strategy that aligns with location(s) goals and objectives.
Manages and oversees the development and implementation of marketing tactics, event sales, sale day experience, and drives adoption of marketing best practices and alignment of the Manheim brand.
Functions as a member of the leadership team from both a marketing and location perspective.
Meets regularly and develops relationships with field sales and auction leadership to understand objectives and goals of assigned locations and their clients.
Utilizing a data driven approach, develop marketing strategy for and build relationships with key dealer and commercial clients at assigned locations through a regular meeting cadence.
Leads a team of physical and/or remote team members and develops and motivates talent with ID&E at the forefront.
Communicates post-campaign results and ROI to auction leadership and Director, Field Marketing through weekly meetings and recaps, and quarterly operating plan reviews.
Effectively manage marketing budget, and ensures plans are delivered within allocated investment.
Partners with design resources to coordinate creative needs within Manheim brand guidelines and manages local vendor relationships.
Travels to assigned locations as required.
Performs other duties assigned by auctions or Inventory Solutions Marketing as needed.
Travel: Up to 25%
Who You Are
Minimum Qualifications
Bachelor’s degree in a related discipline and 6 years’ experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years’ experience; a Ph.D. and 1 year experience in a related field; or 10 years’ experience in a related field
1+ year of experience in management or lead role
3-5 years of marketing experience.
Excellent communication (written and verbal), presentation, organizational and interpersonal skills required.
Marketing strategy, data analysis, tactical execution, digital and traditional marketing, and project management skills required
Proven success in developing and growing client relationships and supporting their business goals and objectives.
Knowledge of Microsoft Office suite required.
Ability to work in a high performing, fast-paced environment.
Ability to adapt to an ever-changing industry and react to change in a positive manner.
Ability to work under time constraints and meet deadlines.
Ability to sit or stand for long periods of time.
Occasional exposure to outdoor weather conditions as well as noise, dust, and fumes in auction lanes where applicable.
Preferred
Previous experience in the automotive industry preferred, but not required.
Financial and budget management preferred.
Knowledge of Salesforce or other CRM platform preferred.
3 years of team leadership experience preferred.
Drug Testing:
To be employed in this role, you'll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.
Compensation:
Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets
